Market Research

As entrepreneurs, we are generally full of grand ideas, innovative solutions, and the next brilliant business model.
However, just because we have great ideas, doesn't mean they will all work. So how do we manage risk while pursuing our entrepreneurial ingenuity? The answer is validation through market research! This workshop is designed to guide entrepreneurs through the process of conducting market research to validate their business strategies and gather critical customer insights. We will explore the importance of this process while learning what steps to take and what to avoid when it comes to market research, how to analyze the data, and implement it into your strategies.

Want to access this class? Fill out this form: Request UMLF Class Recordings and Materials 
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About the Utah Microloan Fund:
Our mission is to support small business owners across the state by providing business training and funding to those who don’t qualify for traditional financing. How are we different from other financial institutions?

The UMLF helps people who:

• Are just starting out and don’t have an operating history
• Don’t have enough collateral for a conventional loan
• Have had life events that have had a negative impact on credit scores

We are designed to support business owners by offering small business microloans. Our application and loan process is simple and can provide funds for equipment, inventory, or working capital. Learn more at www.umlf.org