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Customer Segmentation & Messaging

2/16/2022

 
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Knowing the name of the customer or company you do business with these days is not enough. There is an art to understanding who they are, what they need, and why they buy from you. At the next class in the Building Your Business Series, we will discuss the importance of segmenting your customers in a variety of ways to create effective messaging in your marketing and sales efforts. Come prepared to take a deep dive into your CRM to develop the building blocks to grow. The class focuses on developing amazing sales pitches.
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Instructor: Karin Palle of Advanced Business Consulting

To take this class click here to be emailed the free materials or send an email to sday@umlf.org

About the Utah Microloan Fund:
Since 1991, the Utah Microloan Fund (formerly Utah Micro-enterprise Loan Fund) has helped hundreds of entrepreneurs make their dreams come true by providing low-interest small business loans. Our mission is to empower underserved communities throughout Utah by providing business training and funding to entrepreneurs in start-up & existing businesses that do not qualify for traditional funding sources.
We are a Community Development Financial Institution (CDFI), a designation given by the CDFI Fund to specialized organizations that provide financial services in low-income communities and to people who lack access to financing.


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Providing business training and funding to entrepreneurs in start-up & existing businesses that do not qualify for traditional funding sources.
154 E Ford Ave Ste A, Salt Lake City, UT 84115
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  • Home
  • Small Business Loans
    • Apply for a Loan
    • Online Orientation
  • Classes
  • Resources
    • Banking On Women
    • COVID-19 Resources
    • Utah Small Business Resources
  • About
    • Annual Report
    • Boards & Committees
    • Sponsors & Partners
    • FAQ
    • Our Staff
  • Blog